cv personal statement vs cover letter

Cover Letter vs Personal Statement [With Examples]

When it comes to applying for a job or a graduate program, you may come across two common requirements: a cover letter and a personal statement. While they may seem similar, there are key differences between the two that every applicant should be aware of. In this article, we'll explore what a personal statement and a cover letter are, when they are used, their similarities and differences, and provide examples of each.

What is a Personal Statement?

A personal statement is a brief essay that highlights your skills, experiences, and goals. It is usually required for graduate school applications, but it can also be requested by employers. The purpose of a personal statement is to demonstrate your fit for a program or a position by showcasing your unique qualifications and motivations.

A personal statement should be well-crafted and tailored to the specific program or position you are applying for. It should showcase your strengths and demonstrate your passion for your field. Your personal statement should also highlight any relevant experiences, such as research projects or internships, that have prepared you for the program or position you are applying for.

What is a Cover Letter?

A cover letter is a one-page document that accompanies your resume when applying for a job. It is a formal letter that introduces you to a potential employer and explains why you are interested in the job and how your skills and experiences make you a good fit for the position.

A cover letter should be personalized for each job application and should not simply restate your resume. It should highlight your skills and experiences that are most relevant to the job, and explain how you will add value to the organization. A well-crafted cover letter can help you stand out from other applicants and can increase your chances of getting an interview.

When is Each Used?

A personal statement is typically used for graduate school applications, while a cover letter is used for job applications. However, there may be some overlap in certain situations, such as when applying for a job in academia or research, where a personal statement may be requested instead of a cover letter.

Similarities

Both a personal statement and a cover letter are used to showcase your qualifications and explain why you are a good fit for a program or a position. They are both formal documents that require careful attention to detail and should be tailored to the specific program or position you are applying for.

Differences

The main difference between a personal statement and a cover letter is their purpose. A personal statement is meant to demonstrate your fit for a program and showcase your unique qualifications and motivations, while a cover letter is meant to introduce you to a potential employer and explain why you are interested in the job and how your skills and experiences make you a good fit for the position.

Another key difference is their length. A personal statement is typically longer than a cover letter and may be several pages, while a cover letter is usually one page or less.

Cover Letter Examples

Example 1: marketing coordinator cover letter.

Why this works: This cover letter is tailored to the specific job and company, highlighting the candidate's relevant experience and achievements. The tone is professional and enthusiastic, showing the candidate's passion for the industry and desire to contribute to the company's success.

Example 2: Sales Representative Cover Letter

Why this works: This cover letter focuses on the candidate's sales experience and achievements, emphasizing their ability to meet and exceed targets and build strong relationships with clients. The language is confident and persuasive, showing the candidate's ability to sell themselves and their skills.

Example 3: Human Resources Manager Cover Letter

Why this works: This cover letter highlights the candidate's extensive HR experience and achievements, showing their ability to lead and innovate in the field. The tone is professional and confident, demonstrating the candidate's ability to establish credibility and build relationships with stakeholders.

Example 4: Graphic Designer Cover Letter

Why this works: This cover letter showcases the candidate's design skills and experience, emphasizing their ability to create compelling visuals and drive user engagement. The tone is enthusiastic and passionate, conveying the candidate's love for design and eagerness to contribute to the company's creative vision.

Personal Statement Examples

Example 1: medical school personal statement.

Why this works: This personal statement is focused on the candidate's motivation and passion for medicine, demonstrating their commitment to the field and their desire to make a difference. The language is clear and concise, showing the candidate's ability to communicate their ideas effectively.

Example 2: Law School Personal Statement

Why this works: This personal statement is focused on the candidate's motivation and passion for law, demonstrating their commitment to social justice and their desire to use the law as a tool for positive change. The language is clear and persuasive, showing the candidate's ability to make a compelling argument.

Example 3: MBA Personal Statement

Why this works: This personal statement is focused on the candidate's professional experience and goals, demonstrating their commitment to business leadership and their desire to use the MBA program as a platform for growth and development. The language is clear and results-oriented, showing the candidate's ability to apply their skills and knowledge to real-world problems.

Example 4: Education Personal Statement

Why this works: This personal statement is focused on the candidate's experience and goals as an educator, showing their commitment to teaching, learning, and innovation. The language is clear and enthusiastic, demonstrating the candidate's ability to inspire and motivate both students and colleagues.

Personal Statement vs Cover Letter: A Guide

Personal statements and cover letters are both valuable documents for your job applications. Either document can accompany your CV and help to convince the recruiter or hiring manager that you’re right for the job. In this article, we’ll discuss personal statements vs cover letters, comparing the differences between each document, outlining their uses and providing a guide to writing a strong example of each.

Understanding the Purpose of a Personal Statement or Cover Letter

The purpose of both a personal statement and a cover letter is similar. Both documents supplement your CV with useful additional information intended to persuade the employer that you’re a suitable candidate. Most modern CV examples are short, concise documents, so either a personal statement or cover letter can be useful for greater detail.

While the purpose of both the personal statement and cover letter are similar, their uses are different. A personal statement is distinct from a CV summary or CV objective, both of which are sections of the CV itself. It usually takes the form of a separate document, essaying your career highlights, skills, experiences and objectives. It tends to be a more personal document than a CV or cover letter, and it can be useful for speculative applications where you’re seeking to introduce yourself to a company.

On the other hand, a cover letter is a professional introduction that accompanies your CV for formal, specific job applications. While your cover letter can contain similar details to your personal statement, the format and structure of the letter is different.

Key Differences Between a Personal Statement and a Cover Letter

These key differences between a personal statement and a cover letter can help you decide which is most suitable for your job applications:

The primary purpose of a personal statement is to express your core values, ethics and strengths in a short, personal story about your life and career. These tend to be used as an introduction to speculative applications. They’re also often used for academic applications and graduate roles. Cover letters, on the other hand, are formal letters accompanying your CV for advertised positions.

Target audience

You’ll usually send your cover letter to a known contact who’s handling the hiring process. This could be a recruiter, an HR manager or a manager within the department you’re applying to work in. Personal statements may be addressed speculatively to heads of department, directors or managers within a company, although it’s still always best to obtain the name of the person you’re sending it to.

Personal statements are essays that delve into your motivations, objectives, values and key qualities. They give you the chance to really express what’s important to you in your career, and what you hope to achieve. Cover letters usually afford some space for this type of content, but they also include various pleasantries and formalities associated with formal job applications.

Length and structure

While there can be some scope for differences in length between a cover letter and personal statement, it’s important to keep both as concise as possible. A cover letter is typically three short paragraphs. A personal statement can be a little longer and more detailed, but a length of four or five paragraphs will usually suffice.

Expert Tip:

Although personal statements are often more speculative than cover letters, you should still write yours with a specific job in mind. This can help you to remain focused with the content of your statement, to make a more compelling case to hiring managers about your credentials and suitability.

Writing an Effective Cover Letter

Cover letter templates typically include the sections outlined below. Follow this guide to ensure your cover letter has the structure and content to make a strong impression with hiring managers:

• Letter header: include your name, phone number, email address and postal address.
• Date: add the date you’re sending the letter.
• Hiring manager’s name and organisation details/address: address the letter to the hiring manager by name, if you have it. Include the company name and address.
• Greeting: greet the hiring manager by name if you know it (for example, ‘Dear Julia Lucas’). If you don’t know their name, use their job title (for example, ‘Dear HR Manager’), or simply ‘Dear hiring manager’.
• Introductory paragraph: in your first paragraph, confirm the role and mention where you saw it advertised. Briefly mention why you think you’re suitable for the role, how it fits with your career ambitions and why you’re keen to work with the organisation.
• Description of your qualities: in the second paragraph, explain how your experience and skills make you a strong fit for the role. Pick out one or two examples of achievements and successes in previous roles and highlight some of the key strengths you can bring to the role.
• Closing paragraph and call to action: finish the letter by expressing your gratitude and enthusiasm, and adding a call to action. This is typically an invitation for the hiring manager to contact you to arrange an interview, or to discuss the details of your application further.
• Sign off: use a conventional, formal letter sign-off to complete your letter. If you know the name of the hiring manager, use ‘Yours sincerely’. If you don’t know their name, use ‘Yours faithfully’. Sign your letter by hand or using a digital signature.

Example Cover Letter

Harry Boardman 27 Cuckoo Lane Bristol BS1 3EF

Joanne Saunders Head of HR Abacus Logistics

Dear Joanne,

I’m writing to apply for the role of Account Manager, as advertised in Transport Monthly’s June 2024 edition. I’m particularly interested in working for your organisation owing to its excellent reputation for developing staff and providing clear career pathways.

I joined Howells Transport and Logistics as an Account Executive in 2013, moving to Account Management in 2018. Since then, I’ve contributed to the ongoing growth of the company by building exceptional customer relations, increasing repeat business by 38%. My commitment to providing high-quality, reliable shipping and logistics solutions has helped Howells win the South West Transport Awards ‘Logistics Provider of the Year’ twice in the past five years.

Thank you for considering my application. I would welcome the chance to discuss the role further. Please don’t hesitate to contact me to arrange an interview, or for any clarification about my application. I look forward to hearing from you.

Yours sincerely, Harry Boardman

“The purpose of both a personal statement and a cover letter is similar. Both documents supplement your CV with useful additional information intended to persuade the employer that you’re a suitable candidate."

Crafting a Persuasive Personal Statement

As its name suggests, a personal statement can be a more personal document than a cover letter, which sticks to more formal letter-writing conventions. Follow this structure to create a compelling, persuasive personal statement:

Personal values and career objectives

Open your personal statement with an expression of your values and career objectives. This will help the employer to quickly understand your personality, the qualities you can bring to the organisation and how well you’ll fit in based on your career stage and what you hope to achieve.

Key skills and experience

In the next paragraph, provide a summary of your career to date, highlighting the key experiences you’ve had and the skills you’ve developed. Focus on the skills and experience required for the type of role you’d like to be considered for. Use strong verbs and active voice to keep this section focused, concise and impactful for the reader.

Express enthusiasm and gratitude

Use your third paragraph to express your enthusiasm for the organisation and the potential opportunities they might have for you. Explain why you want to work for the organisation, referencing their reputation and any types of work they’re known for.

Call to action

A call to action for a personal statement may be slightly more vague than it is for a cover letter. Mention that you’d be happy to meet or connect for an informal discussion about yourself, the organisation and any current or potential future opportunities.

Example Personal Statement

As a creative, innovative web designer, I’m keen to pursue opportunities to work for organisations that think differently and aren’t afraid to challenge the industry status quo. I’ve always sought to bring a fresh, vibrant energy to my design projects, and I’m hopeful of finding opportunities within your organisation that align with my priorities.

My experience includes four years’ working as a principal web designer for Almendra Web Design, a boutique web agency based in Manchester.  Working as part of a small team of designers and developers, we advocate for simple, beautiful apps that have a clear, stated purpose and deliver an unrivalled user experience. This stripped-back approach has enabled us to outmanoeuvre larger agencies and win major contracts with clients in the tech, retail and fashion industries.

For me, good design is characterised first and foremost by clarity and simplicity. My web design projects always start by defining the purpose and desired outcomes of the project in the clearest terms. I then strive to create simple, effective design concepts that deliver on the brief and provide developers with a strong framework to build upon. As a team, Almendra has been recognised by the Greater Manchester Business Awards as the city’s best medium-sized web agency.

I would be extremely interested in discussing my experience further with you, and how it might fit with your organisation. If you have any roles you believe are a good fit for my experience and skill set, or if you’d just like to discuss future potential opportunities for collaboration, please don’t hesitate to get in touch.

Key Takeaways for Personal Statement vs Cover Letter

Whether you’re writing a personal statement or a cover letter, remember to keep it concise and focused on the role you’re applying for. Use strong verbs and include examples of your achievements, while explaining your career motivations and objectives. Jobseeker offers a wealth of tools to help you craft the perfect job application. Find CV templates to easily create a winning CV. Read CV articles to understand how to make a better impression with employers. You can also access cover letter articles and resources to increase your chances of job application success.

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Personal Statement vs. Cover Letter: What’s the Difference?

When applying for a job or academic program, you may encounter requirements for both a personal statement and a cover letter. Although these documents might seem similar at first glance, they serve distinct purposes and require different approaches. Understanding the differences between a personal statement and a cover letter is crucial for crafting effective application materials that showcase your strengths and qualifications.

The Purpose of a Personal Statement

A personal statement is a narrative essay that provides insight into your background, experiences, goals, and motivations. This document is typically required for academic programs, scholarships, or specific job applications that seek a deeper understanding of the applicant’s personal and professional journey.

Key Components of a Personal Statement

Introduction:.

• Introduce yourself and provide a brief overview of your background.
• Highlight key experiences that have shaped your goals and aspirations.
• Discuss your academic achievements, professional experiences, and relevant skills.
• Explain your motivations for pursuing the specific program or position.
• Share personal anecdotes or stories that illustrate your dedication and passion.

Conclusion:

• Summarize your main points and restate your enthusiasm for the opportunity.
• Emphasize how the program or position aligns with your long-term goals.

A well-crafted personal statement should be reflective and introspective, offering a comprehensive view of who you are beyond your resume .

The Purpose of a Cover Letter

A cover letter , on the other hand, is a professional document that accompanies your resume when applying for a job. Its primary purpose is to introduce yourself to the employer, highlight your relevant qualifications, and express your interest in the position.

Key Components of a Cover Letter

• Include your contact information, the date, and the employer’s contact details.
• Use a formal salutation to address the hiring manager.
• Mention the position you are applying for and how you found out about it.
• Provide a brief overview of your background and relevant experience.
• Highlight specific skills, experiences, and accomplishments that make you a strong candidate for the position.
• Explain how your qualifications match the job requirements.
• Use concrete examples to demonstrate your achievements and contributions in previous roles.
• Reiterate your enthusiasm for the position and the company.
• Express your willingness to discuss your application further and provide contact information for follow-up.

A cover letter should be concise and focused, clearly linking your qualifications to the job requirements and demonstrating your understanding of the company’s needs.

Key Differences Between Personal Statements and Cover Letters

1. audience and purpose.

• A personal statement is often used in academic contexts and focuses on your personal journey, goals, and motivations.
• A cover letter is used in professional contexts and focuses on your qualifications and fit for a specific job.

2. Content and Tone

• Personal statements are more narrative and introspective, offering a deeper insight into your character and aspirations.
• Cover letters are more formal and concise, emphasizing your professional achievements and skills.

3. Structure and Length

• Personal statements can be longer and more detailed, typically ranging from one to two pages.
• Cover letters are usually one page in length and follow a structured format with distinct sections.

4. Approach

• Personal statements allow for more creativity and storytelling, enabling you to share personal anecdotes and experiences.
• Cover letters require a direct and focused approach, highlighting your professional qualifications and how they align with the job.

Understanding the differences between a personal statement vs. cover letter is essential for creating compelling application materials. While both documents aim to present you in the best light, they serve different purposes and require distinct approaches. A personal statement delves into your personal and professional journey, offering a comprehensive view of your goals and motivations. In contrast, a cover letter highlights your relevant qualifications and demonstrates your fit for a specific job. By tailoring each document to its intended purpose, you can effectively showcase your strengths and increase your chances of success in both academic and professional pursuits.

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If you’re zipping through the documents  in your CS&A candidate file, checking “to-be-completed” items off a list ( resume : check. transcripts: check. references : check.), you might pause when you come to the personal statement. Burdened by personal and professional commitments (those papers aren’t going to grade themselves), you might decide that you can skip it. You’ll be sending cover letters to each school that interests you anyway. And how different can the two documents be?

If this is the way you’re thinking, you’re missing an opportunity to demonstrate who you are without the constraints of addressing a particular school. Here are some key differences between a cover letter and a  personal statement —both important parts of your candidate file.

1. Cover Letter = Them. Personal Statement = You

While to a certain extent every document you submit during your application process is for and about the school to which you’re applying, the cover letter presents a more direct opportunity to specify the attributes of a particular school that align with your past successes and future plans.  The inherent vagueness of the personal statement allows you to discuss yourself more generally, without having to fit into the mold of a specific school.

2.  Presenting All Tiers of Your Experience

We all have them: the “top tier” experience in our resumes. These are the positions with the best titles, the coolest opportunities, the real “turning points” in our careers. When you’re writing a cover letter, you need to address your top tier experiences, as well as any experience you’ve had that’s directly related to the opportunity at hand. That’s a lot of showcasing to do in one page.

Your personal statement provides an opportunity to highlight some of your “second tier” experiences—the ones that may have lasted for a shorter time or occurred years ago, but that may have made a real difference in the formation of your career. Your personal statement should complement—not completely echo—your cover letter. The two documents together allow you to flesh out some parts of your history that you may have had to rush by submitting solely a cover letter.

3.  Hook ’em With a Story

Blank space on a cover letter is precious: you need to seamlessly condense your life story and catch your reader’s attention in a page or less. There’s not much room for the “softer” elements of presentation, like an anecdote that explains why you began teaching or a story that embodies why you love what you do.

There is room for that, however, in your personal statement. You have more room for creativity when you’re complementing—not highlighting—your accomplishments, and this creativity can create a rounder portrait of who you are.

4.  Personality

The personal statement is just that: personal. It’s an opportunity to demonstrate your personality, tone of voice, and outlook in a very real way. Spend some time writing it and making it excellent: in the initial stages of your job application, the personal statement will do a lot of the heavy lifting in answering questions about what kind of educator and person you are. Whether you make it funny, touching, or smart, be sure to make it yours.

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West Sharon 10/12/2020 at 9:18am

Extension of your professional goals: Some statements for job applications may include specific reference to your goals and how the position can help you achieve those goals. For a university personal statement, reinforce how the school s mission or coursework can prepare you for a career. In both types of statements, consider discussing relevant short- and long-term goals, such as what you hope to achieve in the school or position and where you see yourself in 5-10 years. Summary of your personal statement: A brief summary of the main points in your statement can be an effective strategy for a one-sentence conclusion or one sentence of a larger conclusion. Be sure to connect your achievements, experiences and skills directly to your future contributions with the company or university.

Judith Hansen 9/25/2023 at 8:00am

It’s great that I found this article. I am in need of a statement of purpose writer and I decided to use a statement of purpose writer because I have never written one before. I don’t really know what they are about. Your article helped me to better understand what they are for.

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Personal Statements vs. Cover Letters: What’s the Difference?

The main difference between Personal Statements and Cover Letters is that Personal Statements focus on who you are, while Cover Letters emphasize why you’re a good fit for a specific job.

Before we move to more differences, let’s first understand Personal Statements and Cover Letters:

Major differences between Personal Statements and Cover Letters

You can see other “differences between…” posts by clicking here .

If you have a related query, kindly feel free to let me know in the comments below.

Important Differences Between a Personal Statement and a Cover Letter

One is personal, the other is professional. One is abstract, the other is concrete. A personal statement is a succinct essay where you tell your prospective employer about yourself. For example, you can say that you're a good worker. On the other hand, a cover letter highlights your professional experience. Also known as a letter of intent, a cover letter tells an employer that you are the best person for the job because you have this number of years of experience or you led that team to unprecedented success.

Another important difference is how you use these. Place your personal statement in a prominent space on your resumé. Tweak it according to the values and culture of the company you are submitting your resumé to. Conversely, submit your cover letter as a document separate from your resumé.

Both documents relay the value you can bring to a company. However, knowing the distinction between the two can be advantageous so you can use either or both to really show off your skills. Learn how to write a personal statement letter that can perfectly complement your cover letter. Let JobStreet show you how.

A personal statement focuses on you; a cover letter focuses on the job.

The main topic for your personal statement must be yourself in relation to the company you are pursuing. Write about how your educational background shaped you into who you are today. Share general experiences that will show your employer your values and skills Your goal is to show the employer who you are as a person and as a worker.

For example:

"Six months ago, I graduated with a degree in Communications. Now, I am eager to begin a career using what I've learned. In my senior year, I worked as our university paper's editor-in-chief, which we printed and also published online. My work there sharpened my writing, editing, and people skills."

Your cover letter, on the other hand, must focus on how well-suited you are to the position you are applying for. Specify which of your top-tier professional experiences make you the best candidate for the job.

"I am interested in the position of content writer for your company. Currently, I am a writer for Scidev.com; my tasks include monitoring the news daily in developing countries and submitting weekly story pitches to my editor. In just six months, I published 75 articles; 25 of those were shared widely on social media.

I believe this has prepared me to be an efficient and effective content writer."

Read: 5 Ways to Highlight Your Best Personal Qualities in Your Resumé

A personal statement is short; a cover letter, longer.

Keep your statement down to a concise paragraph of five or six sentences. Make sure you include the following:

• Where you currently stand in your career—" Currently, I am an IT professional specialising in cybersecurity. I began my career as a white hat hacker. I hold four certifications in ethical hacking."
• The value you'll bring to any company— "I conduct security assessments on different operating systems, cloud networks, computer systems, and wireless networks. My experience gives me a well-rounded knowledge of various platforms."
• Your career goals— "Looking for a career in cybersecurity where I can apply my skills, and learn more to also be able to develop security software."

Since your cover letter will talk about more specifics about your career goals and qualifications, it can be half a page to a page long; no more. Remember to mention the following:

• The position you are applying for— "I am interested in the position of pre-school English teacher, which you advertised for on JobStreet. "
• How your skills match the skills required by the position— "I hold a bachelor's degree in early childhood education. In the past two years, I have worked directly with toddlers at a pre-school. I adhere to an inquiry-based teaching method, and have excellent written and oral English communication skills."
• Why you are the best person for the job— "I believe my natural connection with children and desire for continuous learning along with them make me well-suited for this job."

Read: CV vs Resumé: Knowing Which One to Use Can Boost Your Chances

A personal statement concludes with a summary of your skills and goals; a cover letter wraps up with a note of thanks.

Let your statement begin and end with why you are an ideal candidate. Stay with this topic—do not introduce the story of a new passion in your conclusion.

"My two years working as an ER intern have not only sharpened my trauma skills. It has also trained me to be self-motivated, compassionate, and reliable. My goal is to use these skills and learn much more as an ER resident."

Conclude your cover letter by thanking your potential employer for their time and consideration. Then include a call to action.

"Thank you for taking the time to consider my application. Your trauma programme is above par, and I hope to be able to contribute to it as a member of your trauma team. My resumé is attached, and I would be happy to share with you any other information you may need."

A personal statement is inherently vague about any job applications since it focuses on you and your work. It gives any potential employers a peek into your persona. On the other hand, a cover letter mentions specifics, and it answers how you fit within the company.

Update your JobStreet profile today so you can begin composing your personal statement and cover letter. Put #WorkNow in your profile to let employers know you are ready to work. Then visit JobStreet's Career Resources Hub for more expert career advice.

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How to Write a Resume Personal Statement

What is a resume personal statement?

A resume personal statement expresses who you are, where you’ve been, and sometimes where you plan to go next right at the top of your resume.

Everyone has different circumstances, so the personal statement helps to orient a potential future boss in terms of what they are about to read in the resume. Think about what you would like to share that matters to you. This space is particularly useful if you are changing industries , coming back in to the employment market or looking for a promotion. Your shop window starts here. The personal statement may be the only thing than an employer reads.

The resume personal statement hooks in a reader, influencing them to read more. So, how do you write a resume personal statement that is both natural and grabs an employer’s attention? Offer them a brief insight into who you are and why you would be a fantastic hire. So what do you write in a personal statement for a job?

This guide will cover:

• The basic formatting of a personal statement: How to tailor your personal statement to give you a competitive advantage
• Personal statement examples you should (and shouldn’t) use
• Practical steps for getting started on your resume personal statement

The personal statement format

The personal statement is a short paragraph that sits right below your contact information at the top of a resume . It sums up your experience, goals and skills with confidence. Think of your resume’s personal statement like an extended tagline for your career. A resume personal statement should include:

• Between 50 and 200 words in 3 - 4 sentences
• Your title or function, for example “Junior developer” or “Passionate hospitality manager”
• An opening hook
• Soft skills and hard skills
• Impressive facts and stats
• Your short and/or long-term goals
• Job-specific slant for the position you’re applying to

This may seem like a lot to cram into 200 words but perfecting your elevator pitch shows that you have a firm grasp of why your experience, goals, and skills make you the perfect fit for the job. Go all out to make this as fitting for each role as possible. Too often candidates come up with what they see as the perfect introduction to them and forget about how a hiring manager for each specific role might read it. Be flexible with the personal statement. It might not present the very best version of you - it should present the best version of you for this particular role.

This brief introduction is only a short piece of text, it is not disruptive and in many cases even serves as a welcome addition to what is otherwise a dry and impersonal document. It should be clear to you by now how we feel about the personal statement: Include it, especially because it allows you that bit of creativity that may make all the difference. Adopt a conversational tone and consider using the first person for these few lines. Third person (past tense) is standard for resumes, but if you want to go personal, this is where to do it.

How do I start my personal statement? How do you not start a personal statement? Even with a personal statement of 3-4 lines, sometimes the first sentence is the hardest. Even the first few words can have a disproportionate effect on how your personal statement is viewed. Your starting "hook" should make your fit with the role clear and specific. Use an example that is as unique to you as possible - you have to make your future employer sit up and pay attention. The first word of your personal statement should never be "I" - a great resume explores the potential of a common partnership and should not be a uni-directional monologue.

Align your resume’s personal statement with the job description

The hiring manager delicately chose every word in their job description. Gather clues from its tone, which skills they highlight, and any hints that point toward their dream employee. One of the top resume tips from HR managers is to include relevant keywords specific to the job posting itself as well as the actual wording of the job title .

What would this job description look like in 3 - 4 sentences? What keywords, skills, and tone would the job description have?

While still sticking to the facts about who you are and your experiences, your resume personal statement should highlight as many similarities with the job description as possible. When the hiring manager reads the first few sentences in your resume, they feel like you are exactly the person they were describing when they wrote the job description.

Position of the personal statement

Recruiters still prefer to see a candidate's personal details at the top (or running along a column on either side) of the resumes that cross their desk. This allows them to quickly search through the resumes that Applicant Tracking Systems have sorted into their virtual “yes” pile. You do not want your (relatively modern) personal statement to get in the way of this tradition. 

The best place to put your statement is after your personal details (if they are at the top) and before your employment history section. Remember that the length of your resume is important. If you have already been very selective and cannot possibly leave out any more information and if adding your personal statement means your resume spills over onto a third page, you may consider not including your statement for the position in question. This ensures you comply with the unwritten rule that a resume should not be longer than two pages.

What is a good personal statement length? 200 words is the maximum suggested length, but if you go with one powerful sentence that you want the hiring manager to remember for the rest of the interview process, then why not? Less is more, but you have to be confident in your application to go with this option.

Plan to write your resume personal statement last

Instead of getting stuck at the beginning trying to write the perfect statement, skip this section and jump right into your employment history first. Once you’ve added your relevant work experiences , take a look at your keywords, phrases and skills from your past positions.

Your complete work history and the job description for the job you want are the foundations for your personal statement. By writing your resume personal statement last, it should be easier to get started once you have the right inspiration.

It might be the case that you leave a certain number of lines for the personal statement on your resume and write an individual statement for each role. You will often have a public version of your resume that is accessible on job boards (etc), so there should still be an "ideal" personal statement version.

How do I write a resume from scratch? While it is good advice to write the resume personal statement after your have written the resume itself (giving your brain a chance to ponder your true highlights), starting writing a resume is a mammoth task in itself. There are many useful pieces of advice when sitting down to write a resume, but for me, the key is to think about the reflecting the combination of what you are good at, what you enjoy and how those things will contribute to the direction of your career. For sure, be honest about your experience, but there has to be a creative flavour of ensuring that your past adequately reflects where you want to go.

Check out resume personal statement examples

Before you dive into writing, get a sense for different rhythms and layouts by checking these resume personal statement examples. How do you write a good personal statement?

Let's start with the basics. Since every person is unique, all personal statements should be unique too. You should, therefore, resist the urge to (largely) copy someone else's existing statement. This is the only spot on your resume to let your voice be heard, so try to write something that would prompt a friend to exclaim, “That sounds like something you’d say!” while, of course, keeping it professional.

Example. Innovative Executive Assistant with 10+ years of experience with global financial firm assisting a team of three C-Level directors. Expertly coordinate travel, manage large-scale expense reports, and streamline communication and calendars across departments..Seeking an Executive Assistant role with the Resume.io team to expand my office management career and thrive in an environment that requires independent problem-solving skills and focus under short deadlines.

The example above does the following things:

• States their title in the first sentence
• Includes specifics such as team size and duties
• Succinctly sums up major responsibilities and skills
• Highlights hard skills —experience arranging travel and expense reports—as well as soft skills —grace under pressure, attention to detail and communication.
• Specifically tailors the final statement with the company and/or job description

Here are a few more resume personal statement examples:

Experienced Digital Marketing Manager with five years of expertise in heading up a global firm. Increased inbound leads by 500% and raised online sales from 100,000 annually to over 2 million in a three-year period. Looking to grow career by applying skills to the Resume.io marketing team.

Straight to the point and accomplishment focused, without the use of “I”. Now let’s look at a less effective example:

I have worked as a Digital Marketing Manager for five years. During this time I have been an important and hard-working member of the team and showed my ability to work under pressure to deliver on company targets. I am looking to bring my skills to a new role in digital marketing.

Generic and ignores accomplishments. Also, too many uses of “I” in a passive voice.

Next is an example of a personal statement that focuses more on career objectives . A career objective can be used as a way to get across your skills and experience, without the personal bit. It’s a good option if you’re an entry-level candidate or college graduate without a lot of experience in the industry you’re applying for. The idea is, because you don’t have the relevant experience to talk about, you pull skills and experience from other areas of your resume so you can show you have what it takes.

Keep your career objective brief — 2-3 sentences max — following the same rules as the personal statement.

Content writer with three years' experience in a large e-commerce company. Delivered content that grew brand social presence to over 700,000 across three channels and improved email open rates by 48%. Looking to further career by joining the Resume.io as an SEO Executive.

See how it uses transferable skills? Combining these with numbers makes them all the more impressive.

And a less effective resume personal statement example:

I am a content writer looking to secure a role as an SEO Executive. While I have no experience in this field and am a dedicated individual and a keen learner. My enjoyment of how search engines work will help me excel in your company.

There’s not enough here to capture attention and it doesn’t sell transferable skills. Whichever type of opening statement you go for, if you have numbers to show, make them count.

Writing your personal profile resume

Always write the first draft of a personal profile resume without editing. Don’t worry about length or word choice in the first pass. Brag about yourself, be proud of your accomplishments , and add in all of your most impressive stats.

Some of the best writing happens without editing too soon, so don’t worry about sounding over the top or egotistical, that’s what editing your personal profile resume is for. If the goal is to get 3 - 4 perfect sentences, it’s likely your first draft will be closer to 6 - 8, maybe even longer. Then consider which parts are closest to helping you get the job and cull the rest. It might seem brutal, but brevity is critical at the top of your personal profile.

Polish your personal statement and experiment

Once you’ve narrowed your focus, use the following questions to help you review your work and edit your statement:

Is my first sentence clear and concise? The opening line should state your position and use strong, enthusiastic language to hook in the reader. It often includes years of experience as well.

Is it direct opposed to passive? A strong sense of self comes through in a personal statement. Instead of sentences that begin with “I believe I am…” or “I enjoy…” be bold. Get right to the point and take ownership of your skills .

Does it include objective information? For this one, try to get inside the hiring manager’s mind. If you were filling this role, what boxes would you need to check off? The second and third sentence often include specific skills, facts or figures to support this need.

Does it read naturally? Even with all these specifics, the statement should still be easy to understand and have a natural rhythm when read aloud. Cut out any jargon that acts as filler or that changes your tone. Formality may vary from company to company, but personal statements should always reflect the type of employee or person you are.

What are three tips for writing a personal statement?

• Make sure that your personality comes across in the writing.
• Quantify any accomplishments and include financials where possible.
• If you are at a moment of career change, don't fail to mention your goals.

Common mistakes in personal statements

When writing your personal statement, beware of platitudes. These are clichéd expressions that have become meaningless from overuse. They induce recruiters to roll their eyes and move on to the next candidate. Think of such terms as “an administrative jack-of-all-trades” or “a cog in the wheel’ and being ready for a “new challenge.”  Definitely avoid this list of human resources’ most hated resume phrases. 

Try to be original in your choice of words and ask a friend or family member to take a critical look at your personal statement when you are done. By the way, you should always have someone proofread your entire resume when you think you are ready to send it.

Some people call their personal statements " resume objectives ." This is something else entirely. A resume objective is required when a candidate needs to project their hopes for their next role that differe from their previous experience a little. This objective can then be used to outline the motivations behind a career change and is also common with early-career professionals. 

Does a personal statement need a title? Some resume templates might call the opening statement a summary and others may exclude a description entirely. Either option is fine as employers are conditioned to expect a few lines at the to of a resume to serve as a headline for your job application.

What do employers expect from your resume opening statement?

Sometimes it is useful to consider job seeking activity from the point of view of the end hiring managers. External recruiters are important people to impress, but it is the employers that will be making the ultimate hiring decision. They will be reading lots of resumes, so what would they want to read in your resume opening statement?

• They will want the resume opening statement to be written for them. When you are on the hunt for a new member of your professional family, an intensely personal connection is vital from the first lines.
• They will expect a quantifiable context to your resume opening statement. Impressive words come easily when you really need a job, but backing them up with numbers to demonstrate their scale is less simple.
• They will expect to be impressed. If you cannot impress a specific employer for a specific role with the first lines of your resume, then the role is almost certainly not for you. Nothing to shout about? Move on.

Key takeaways

Think of your CV personal statement as the first 2 minutes of an interview—whether on the phone or in person. The HR manager asks you to “tell me a little about yourself,” and you have a quick minute to set the tone for the rest of the conversation. Similarly, the CV personal statement should include:

• A natural, yet professional CV tone that reflects your personality
• The top reasons your experience makes you a unique fit for this position
• Why this role aligns with your career plans
• Facts and data on your CV that back up your earlier points

Crafting a personal statement for each role will cause some serious thought. What is your essential fit for the role that will make a hiring manager sit up and think "wow, I need to have them on my team?" What would you want to read if you were in their shoes. You will definitely have lots to say, but keep it simple and powerful.

One more good CV statement example:

Expert SEO copywriter with a decade of B2C and B2B experience across three industries. Versatile in writing social, website and long-form copy to convey each brand’s unique tone and message. I cultivated 15 new clients in two years and grew readership by over 200%. I am now seeking to expand my editing and content creation expertise in a Marketing Manager position.

Once you’ve mastered writing your CV personal statement, this clear sense of who you are and what you want will prepare you to pitch yourself during interviews.

Resume VS Cover Letter in 2024 [Detailed Guide & Examples!]

Navigating the job market in 2024 can be tricky, with every detail in your job application making a huge difference. 

In such a situation, you might find yourself wondering about the roles of resumes and cover letters and how each can help your job hunt. 

While a resume showcases your skills and experiences, a cover letter adds a personal touch, explaining why you're the perfect fit. But blending these two effectively isn't always straightforward.

But worry not! 

This guide will show you how to create a spotless application by telling you all about resumes vs cover letters, including:

• Resume Vs Cover Letter: 3 Key Differences 

Resume Vs Cover Letter: 3 Key Similarities

• What to Include in Your Resume and Cover Letter
• Resume and Cover Letter Examples

Let’s dive in!  

Resume Vs Cover Letter: 3 Key Differences

When you're on the hunt for a new job, understanding the difference between a resume and a cover letter is crucial. 

They might seem like they serve the same purpose at first glance, but they're actually quite different in terms of format, tone, and purpose. 

Let's break down these key differences to help you leverage each one effectively in your job application: 

#1. Format 

The main difference between a resume and a cover letter is how they’re formatted. A resume’s format is structured, almost like a database of your professional life. It's a concise, bullet-pointed list showcasing your work experience, skills, and educational background. 

The idea is to make it easy for the employer to scan through your qualifications quickly. Think of it as a highlight reel of your career, with each point clear and to the point.

On the other hand, a cover letter has a more narrative style. It's your chance to tell a story about your professional journey. Here, you're not just listing your achievements and skills; you're explaining them. 

You can dive into details about key experiences, how you tackled challenges, and why you're a great fit for the role. While your resume is factual and to the point, your cover letter allows your personality and enthusiasm to shine through.

What you include in a cover letter is also different from a resume. In your cover letter , you're linking your skills and experiences directly to what the job requires, using examples and anecdotes. Meanwhile, your resume serves as a straightforward record of your professional path and competencies.

The tone is where you see the difference between a resume and a cover letter. 

A resume is all about being professional and straightforward. You're sticking to the facts: your past job titles , the skills you've mastered, and your educational background. It's like a formal report about you, so there's not much room for personal flair or storytelling.

In contrast, your cover letter is where you can be a bit more relaxed and personal. 

This doesn't mean you should be overly casual, but it's definitely the place to add a bit of your personality. You can write in the first person, share your enthusiasm for the job, and talk about why you're excited about the opportunity. It's like having a conversation with the hiring manager, telling them why you'd be a great fit for the job.

So, while your resume is the straight-to-the-point , no-nonsense part of your application, your cover letter is where you get to be more expressive. 

#3. Purpose

When it comes to the purpose of a resume and a cover letter, it's all about showing different sides of your professional story. 

Your resume is the backbone of your job application; it's essential. It gives a clear, concise rundown of your professional journey. Basically, it's your way of saying, "Here's what I've done and what I'm good at." You can apply for a job with just a resume, but it's just a part of the whole picture.

The cover letter is what fills that picture. It complements your resume by filling in the gaps and adding context to your experiences. This is your space to explain why you're interested in the job and how your background makes you a great fit. It's like adding color to a black-and-white photo. 

By writing a cover letter , you're showing hiring managers that you're not just tossing your resume into every job opening you see. You're taking the time to present a complete, well-thought-out application.

So, while your resume is key, including a cover letter can be a game-changer. It shows you're a dedicated job seeker who understands the value of presenting a full picture. Hiring managers often look for this effort as it demonstrates you’re serious about the role. In a stack of many resumes, a well-crafted cover letter can be the thing that makes you stand out .

If navigating the world of job applications can be tricky, it helps to know that both resumes and cover letters also share some common ground.

While they have their differences, they also have key similarities like length, the need to be tailored to the job, and using matching templates. 

Understanding these similarities can help you create a cohesive and compelling job application package:

#1. Length 

First up, let's talk about length. Both your resume and cover letter should be pretty brief . 

The recommended resume length is usually one page long . You can have a two-page resume , but that's only if you have tons of experience and are applying for an executive position. 

As a rule of thumb, though, your resume should be all about being concise and to the point. You want to make sure every word counts, especially since hiring managers don't spend a lot of time on each resume.

Your cover letter should also be short and sweet. Aim for about three to four paragraphs , and don’t go over one page. You're not writing your autobiography here; you're giving a snapshot of why you're the right fit for the job. It's your chance to highlight the most important parts of your resume and add a bit of personality, but remember, brevity is key.

So, whether it's your resume or cover letter, keep it tight. You want to give just enough to spark interest and make them say, "Let's call this person for an interview."

#2. Tailoring it to the Job

Now, let's talk about tailoring these documents to the job. 

This is super important for both your resume and cover letter. You can't just send the same version to every job opening; it needs to feel like it was made just for that specific role. For your resume, this means highlighting the experience and skills that are most relevant to the job you're applying for. You've got to show them that what you've done lines up with what they need.

Your cover letter needs this custom touch, too. It's your chance to draw a clear line between your skills and experiences and the job's requirements. Here, you're telling them, "Hey, see these things on my resume? This is how they make me a great fit for your job." It's about making the connection between you and the role crystal clear.

So, whether it's tweaking your resume to highlight certain experiences or writing a cover letter that speaks directly to the job ad, tailoring each document is key. It shows that you're not just looking for any job; you're interested in this job.

Looking for a new job? Be sure to read the ultimate guide to the job hunt for help along the way!

#3. Matching Templates 

Lastly, there's the visual aspect – using matching templates for your resume and cover letter. When these two pieces of your application match, it gives everything a cohesive and professional look. 

Think of it like wearing a matching outfit to an interview; it just looks more put together. Using the same design, colors, and font style in both documents creates a strong, unified brand for you as a professional. It's a subtle touch, but it can make your application stand out.

Having a matching set also shows attention to detail. It tells the hiring manager that you've put thought and effort into your application. It's not just about the content; it's also about presenting it in a way that's pleasing to the eye and easy to read.

If you're not a design whiz, don't worry. There are tools out there that can help.

For example, Novorésumé offers matching templates for resumes and cover letters. This makes it super easy to create a professional and stylish-looking application package. 

With a few clicks, you can have a resume and cover letter that look like they were made to go together, because, well, they were!

What to Include in Your Resume

Your resume is your professional story on a page. It's crucial to include the right information to showcase your skills and experiences effectively. Here's a breakdown of what to include:

• Contact Information : Start with the basics - your name, phone number, email, and LinkedIn profile. Make sure your email sounds professional and not like something you came up with in high school (e.g.: [email protected]). 
• Resume Summary or Objective : This is a brief statement at the top of your resume. It should highlight your career achievements and aspirations. Tailor it to reflect how you're a great fit for the specific job you're applying for.
• Professional Experience: List your past jobs in reverse chronological order. Include your title, the company name, dates of employment, and a brief description of your responsibilities and achievements in each role.
• Skills (Hard and Soft): Highlight both your technical skills (like programming languages or marketing tools) and soft skills (like communication or problem-solving ). Tailor these to match the job description.
• Education : Include your most recent and relevant educational experiences. List the degree, the institution, and the year of graduation. You can also mention academic honors or extracurricular activities if they're relevant (I.e.: if you’re a recent graduate or entry-level professional).
• Optional Sections : If you have leftover space on your resume, you can include optional sections such as any languages you speak, any volunteer work you’ve done, your certifications or personal projects, as well as your hobbies and interests .

Are you wondering if you should write a CV or resume ? Read our article to find out what the differences are!

What to Include in Your Cover Letter

A cover letter is your chance to make a personal connection with the employer. It complements your resume by bringing your experiences to life. Here’s what you should include:

• Contact Information: Just like your resume, start with your name, phone number, and email. No need for your address, but including your LinkedIn profile could be a nice touch.
• Addressing the Hiring Manager: It's important to address your cover letter to the right person. If you can, find out the name of the hiring manager and address them directly (like "Dear Ms. Smith"). This personal touch shows you've put in the extra effort and makes your letter feel more tailored and respectful.
• Introduction: Grab their attention. Start with a concise introduction about who you are and why you're interested in the role. A compelling opener can make a big difference.
• Why You’re Interested in the Role: Explain what drew you to the job. Be specific about why the company or the role excites you. This shows you've done your homework.
• Your Relevant Experience and Skills: Here's where you match your skills to the job description. Use specific examples from your past to show how you've used these skills effectively to show the hiring manager why they should hire you.
• Conclusion and Call to Action : Wrap it up by reiterating your interest and thank the reader for their time. A proactive closing, like mentioning your eagerness to discuss your application in an interview, leaves a strong final impression.

13 Resume Examples

Are you wondering what a great resume looks like? Here are 13 resumes for different professions to inspire you:

#1. Business Analyst Resume Example

Check out our full guide to writing a business analyst resume here.

#2. Digital Marketing Resume Example

Check out our full guide to writing a digital marketing resume here.

#3. Software Engineer Resume Example

Check out our full guide to writing a software engineer resume here.

#4. Construction Project Manager Resume Example

Check out our full guide to writing a construction project manager resume here.

#5. Customer Service Resume Example

Check out our full guide to writing a customer service resume here.

#6. High School Resume Example

Check out our full guide to writing a high school resume here.

#7. Student Resume Example

Check out our full guide to writing a student resume here.

#8. Server Resume Example

Check out our full guide to writing a server resume here.

#9. Actor Resume Example

Check out our full guide to writing an actor resume here.

#10. Web Developer Resume Example

Check out our full guide to writing a web developer resume here.

#11. Engineering Resume Example

Check out our full guide to writing an engineering resume here.

#12. Computer Science Resume Example

Check out our full guide to writing a computer science resume here.

#13. Architect Resume Example 

Check out our full guide to writing an architect resume here.

13 Cover Letter Examples

And here are some cover letter examples to take your application from great to perfect:

#1. Customer Service Cover Letter

Check out our full guide to writing a customer service cover letter here.

#2. Marketing Executive Cover Letter

Check out our full guide to writing a marketing executive cover letter here.

#3. Medical Assistant Cover Letter

Check out our full guide to writing a medical assistant cover letter here.

#4. Consultant Cover Letter

Check out our full guide to writing a consultant cover letter here.

#5. College Student Cover Letter

Check out our full guide to writing a college student cover letter here.

#6. Retail Cover Letter

Check out our full guide to writing a retail cover letter here.

#7. Team Leader Cover Letter

Check out our full guide to writing a team leader cover letter here.

#8. Actor Cover Letter

Check out our full guide to writing an actor cover letter here.

#9. Digital Marketing Cover Letter

#10. Executive Assistant Cover Letter

Check out our full guide to writing an executive assistant cover letter here.

#11. Finance Cover Letter

Check out our full guide to writing a finance cover letter here.

#12. Graphic Designer Cover Letter

Check out our full guide to writing a graphic designer cover letter here.

#13. IT Cover Letter

Check out our full guide to writing an IT cover letter here.

Key Takeaways 

And that’s a wrap on everything you need to know about cover letters and resumes. 

Before you go and perfect your application based on what you just read, here’s a rundown of the main points we covered in this article:

• Resumes and cover letters differ in the way you format them, the tone you use when writing them, and the purpose they serve. 
• On the other hand, they also have similarities. For example, they’re typically the same length and need to be tailored to the job you’re applying for. 
• On your resume, make sure to include your contact information, resume summary, work experience, education, skills, and other optional sections. 
• Meanwhile, in your cover letter, you should first include a header with both your and the hiring manager’s contact information. Then you should address the hiring manager, write a captivating introduction, talk about your achievements and skills, and wrap up with a call to action and a professional signature line. 

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Personal Statements: Examples, Do's and Don'ts

As the name suggests, a personal statement is unique to everyone, but that does not mean there are not specific personal statement rules and guidelines to follow. Being able to quickly showcase your skills, personality and job fit can be challenging, so we are here to shed some light on structuring a personal statement that’ll make you stand out from the crowd. 

In this guide, we will be looking at how to write a personal statement and the do’s and don’ts. By the end, you should have a better idea of how to structure a personal statement and impress your potential new employers.

💡 Note: We will be covering professional personal statements and not personal statements for University admissions in this article.

What is a personal statement?

Often confused with a cover letter or supporting statement, a personal statement is a small section on various forms of CVs. A personal statement is often no more than a few sentences where you can quickly summarise your skills, experience and job fit into a bitesize paragraph. 

A personal statement gives you the opportunity to briefly sell yourself to your potential employer and showcase why you are the best candidate for the role. It is important to note that not all employers will require a personal statement, but if done correctly they can help set you apart from other applicants. 

What makes a good personal statement? 

As a personal statement is essentially a summary of the rest of your CV and you as a person, you want to ensure you list all the most important things from your CV that are the most relevant to the job you are applying for. You should never use the same personal statement, when applying for multiple jobs you can use a similar statement for each, but it should be tailored to each individual role if possible. 

How to start a personal statement 

Start your personal statement by introducing yourself and set the tone for the rest of your personal statement.

You want to capture the employer’s interest and summarise exactly why you are a perfect fit for the role. Most personal statement examples start with saying the role you are currently in, how much industry experience you have and key achievements or relevant skills and statistics. 

How to finish a personal statement 

A good way to finish your personal statement is to summarise your overall goal or aim when moving forwards towards this job and your career.  This means you have spoken about the past, present and future, in just a few lines and gives the employer a good idea of you and your potential. 

How to finish a personal statement can vary from role to role, but this is a good rule of thumb and will stand you in good stead, as with any application, tailor it to the job, some may call for this, some may not.

Personal statement do’s

• Tailor your personal statement - utilise the job description to help you highlight exactly what the employer is looking for, highlight the skills and experience it calls for. The job description is the blueprint to your personal statement for that role, so try and signpost your abilities from the exact things the employer is looking for.
• Be concise - ensure that you keep your personal statement short and relevant, aim for the maximum of a few lines or around 200 words at most. Find the most important and relevant things that you can say within that word count.
• Highlight you - candidates have a habit of being too generic and not showcasing themselves, it is called a personal statement, so keep it personal to you. Personal does not mean talking about your dog though, but how you personally can succeed at this job.
• Include tangibles - always try to give additional details that add value to your application, for instance, quantifying something always makes it sound better. ‘Increased sales by 35%’ sounds better than just saying ‘increased sales’.
• Hit key points - a good personal statement will be able to give the employer a quick summary of you and entice them to read more or move you forward to the interview stage.
• Get a second opinion - having someone else read over your personal statement can be a real help, they may spot something you haven’t or not understand something the way you had intended. This will help improve your finished personal statement.  

Personal statement don’ts

• Use the same wording - you can actually hurt your own chances if you use an overly generic personal statement. You want to show that you have put effort into your application and impress the employer.
• Make it too long - candidates will often confuse their personal statement with a cover letter, this is a short rundown of you, focus on skills, successes, and statistics, things that can be quickly digested. Grab their attention with your personal statement, but do not bore them with an essay.
• Go too personal - this may sound strange, but remember you are writing a professional application, and not setting up a dating profile. Focus on what you can bring to the company, and how your skills would be perfect for the role.
• Send off your first draft - always read over your personal statement a few times to make sure it flows right and rolls off the tongue. Having a spelling or grammar mistake can ruin your chances of getting the job.
• Be too broad - showing that you understood the job description and are a good candidate for the role can be evident if you have a good personal statement, but being too broad will make you look like you copy and pasted the same response to 20 applications.

What next? 

Now you have a better understanding on how to structure your personal statement to increase your chances of getting your new role, you want to start your job search . Currently at Michael Page, we have over 10,000 live jobs on the site so submit your CV today to become discoverable for new roles added in your industry. 

For more CV and cover letter advice , read through our collective library of articles that’ll help you create a winning CV. 

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Statement of Purpose vs Cover Letter: What’s the Difference?

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December 10, 2023

When embarking on the path to higher education or stepping into the job market, understanding the “statement of purpose vs cover letter” distinction is not just beneficial—it’s essential. This article aims to demystify these two critical documents, highlighting their unique purposes and guiding you on how to craft each one effectively. While both are pivotal in their respective arenas—be it applying for a graduate program or a new job position—they serve different goals and address different audiences. The statement of purpose is your ticket to showcasing academic prowess and research aspirations to admissions committees. In contrast, the cover letter is your opportunity to demonstrate to a potential employer how your past experiences and skills make you the ideal candidate for a specific job opening. Navigating these distinctions can be the difference between a successful application and a missed opportunity.

Understanding the Basics

What is a statement of purpose (sop).

An SOP is a formal document required for graduate school applications. It’s where you describe your academic journey. You highlight why you’re interested in a particular program. It’s your chance to showcase your passion for the subject. The SOP should reflect your research interests. It also shows how you can contribute to the program.

Role in Graduate Program Applications: The SOP is vital in grad school applications. It helps the admissions committee understand you better. They learn about your academic interests and goals. It’s more than just your grades and scores. The SOP paints a picture of you as a prospective student.

Emphasis on Academic Background and Research Interests: In the SOP, your academic history is crucial. You talk about key research projects you’ve been part of. Discuss how these experiences have shaped your career goals. The SOP should connect your past studies to your future plans.

What is a Cover Letter?

A cover letter is a professional letter used in job applications. It complements your resume. The cover letter gives a personal touch to your application. It’s where you connect your skills to the job requirements.

Usage in Job Applications: In job searches, a cover letter is often required. It’s your first direct communication with a potential employer. The cover letter can set you apart from other applicants. It’s a chance to show why you’re a good fit for the job.

Focus on Past Experiences and Relevance to the Specific Job Opening: In your cover letter, highlight your work experience. Link your skills to the job description. Show how your past roles have prepared you for this new position. It’s about making a clear connection between your abilities and the employer’s needs.

Key Differences between Statement of Purpose and Cover Letter

Purpose and Audience: Firstly, the Statement of Purpose (SOP) specifically targets admission committees. Students use it for graduate school applications. It’s a tool to showcase academic potential and research aspirations. On the other hand, a cover letter addresses potential employers or hiring managers. Its goal is to connect the applicant with a job opportunity.

Content and Structure: Furthermore, the SOP involves a detailed discussion. It delves into your academic and research projects, along with future plans. This document allows you to elaborate on your educational journey and aspirations. Conversely, the cover letter aligns your professional experience with the job’s requirements. It relates your past roles and skills to what the employer seeks.

Tone and Style: Additionally, the tone of an SOP is notably academic. It focuses on intellectual pursuits and academic achievements. This style suits the purpose of impressing an admissions committee. In contrast, a cover letter adopts a professional tone. It’s tailored to demonstrate how you’re a good fit for the company. The style is direct and geared towards convincing an employer of your suitability for the job.

Importance in Application Processes

Statement of Purpose (SOP): The Gatekeeper for Graduate School Applications Primarily, the SOP serves as a gatekeeper in the graduate school application process. It plays a crucial role in determining your admission. This document allows you to showcase your academic strengths and research interests. Importantly, it gives the admissions committee a glimpse into your potential as a graduate student. Essentially, the SOP can make or break your application. Therefore, crafting an impactful SOP is critical for aspiring graduate students.

Cover Letter: Essential for a Strong First Impression in Job Searches Similarly, in the realm of job searches, the cover letter holds immense importance. It acts as your first point of contact with a potential employer. The cover letter provides a unique opportunity to make a strong first impression. It enables you to highlight how your experiences align with the job requirements. Effectively, a well-crafted cover letter can set you apart from other candidates. As such, dedicating time to personalize and polish your cover letter is key to a successful job application.

How to Write an Effective Statement of Purpose

Discussing Career Goals, Motivation, and Relevant Experiences First and foremost, clearly articulate your career goals in your Statement of Purpose (SOP). Explain why you are passionate about the specific degree program. Additionally, connect these goals to your motivation for pursuing higher education. Moreover, don’t forget to include relevant experiences. These could be academic projects, internships, or relevant work experience. These details provide a solid foundation for your SOP.

Tips for Highlighting Particular Interests and Connections Furthermore, it’s beneficial to highlight your specific research interests. This approach shows the admissions committee that you have a clear direction. Also, if applicable, mention any connection with specific professors or schools. For instance, you might be interested in a particular professor’s research. Or, you might find a school’s program aligns perfectly with your interests. Importantly, such details make your SOP stand out. They demonstrate your commitment and thorough research about the program.

Personalizing Your SOP Lastly, personalize your SOP. It should reflect your unique journey and aspirations. Avoid generic statements. Instead, offer a compelling narrative about your academic pursuits. This personal touch can greatly enhance the impact of your SOP.

Crafting the Perfect Cover Letter

Matching Skills and Experiences with the Job Description Firstly, when crafting a cover letter, it’s crucial to align your skills and experiences with the job description. Carefully analyze the job posting. Identify the key skills and experiences the employer is seeking. Then, reflect these in your cover letter. For example, if the job emphasizes teamwork, include a relevant experience where you excelled in a team setting.

Addressing the Letter and Including Contact Information Moreover, the way you address your cover letter sets the tone. Use a professional greeting like “Dear Hiring Manager.” This approach is respectful and universally appropriate. Also, ensure your contact information is clearly visible. Typically, include this at the top of the letter. This makes it easy for potential employers to reach out to you.

Enhancing Your Cover Letter with Professional Help Additionally, for those seeking an extra edge, Simply Great Resumes offers an invaluable resource. Their all-in-one bundle includes four professional resume and matching cover letter templates. These templates provide a unified and polished look. Notably, they are ATS optimized. This means they are designed for maximum compatibility with Applicant Tracking Systems. Moreover, the templates offer user-friendly customization. This allows you to easily adapt them to showcase your unique skills and experiences. For a one-time purchase of $29.99, you gain immediate, lifetime access to all these templates. This is an excellent value for those looking to streamline their application process.

Common Mistakes to Avoid

Avoiding Overlaps in Content between SOP and Cover Letter Firstly, a common mistake is overlapping content between your Statement of Purpose (SOP) and cover letter. Although they may seem similar, it’s crucial to differentiate the two. The SOP should focus on your academic interests and research goals. In contrast, your cover letter should align your professional experiences with the job you’re applying for. Therefore, tailor each document to its specific purpose to avoid redundancy.

Steering Clear of Generic Statements Moreover, generic statements are a pitfall in both SOPs and cover letters. They lack personalization and fail to engage the reader. Instead, customize your content to the specific position or graduate program. For a cover letter, relate directly to the job description and company culture. For an SOP, discuss specific aspects of the graduate program that excite you. This approach shows you’ve done your research and are genuinely interested.

Emphasizing Unique Personal and Professional Qualities Furthermore, it’s important to highlight what makes you unique. In your SOP, share personal stories or experiences that led you to your academic interests. In your cover letter, mention specific professional achievements that make you stand out. This personal touch can make a significant difference in catching the reader’s attention.

Additional Considerations

Incorporating Volunteer Work, Extracurricular Activities, and Relevant Skills Firstly, when crafting your Statement of Purpose or cover letter, consider including volunteer work and extracurricular activities. These experiences often demonstrate skills that are valuable in both academic and professional settings. Additionally, they can showcase your character and personal values. Moreover, don’t forget to highlight other relevant skills that may not be directly related to your field of study or work but still add value to your profile.

The Importance of Tailoring Each Document Furthermore, tailoring each document to a specific company, school, or program is crucial. For the SOP, research the particular school or program. Then, mention aspects of it that align with your academic goals. Also, show how you can contribute to their academic community. Similarly, for the cover letter, study the company and the job description. Subsequently, align your experiences and skills with what the company seeks. Tailoring documents in this way not only demonstrates your interest but also shows that you have put thought and effort into your application.

Reflecting a Well-Rounded Personality Lastly, it’s important to present a well-rounded image of yourself. Both in the SOP and the cover letter, balancing professional achievements with personal qualities is key. This holistic approach can significantly enhance the appeal of your application, making you more memorable to the committee or potential employer.

Final Thoughts: Sealing Your Academic and Professional Journey

In conclusion, understanding the distinctions between a Statement of Purpose (SOP) and a cover letter is crucial for your success, whether in academia or the job market. The SOP, targeting admissions committees, emphasizes your academic journey and research aspirations. It’s your platform to showcase intellectual curiosity and suitability for a graduate program. Conversely, the cover letter, aimed at potential employers, highlights how your experiences and skills align with a specific job’s requirements. It’s your chance to demonstrate professional fit and interest in a particular role.

The key differences in purpose, audience, content, structure, tone, and style between these two documents cannot be overstated. A well-crafted SOP can open doors to academic opportunities, while an effective cover letter can pave the way to your dream job. Therefore, investing time and effort into personalizing these documents is essential. Tailoring them to specific programs or job descriptions, and ensuring they reflect your unique skills and experiences, will significantly enhance your applications.

Remember, these documents are more than just formalities; they are opportunities to make a meaningful impression. So, take the time to craft them thoughtfully, making sure they authentically represent your ambitions and abilities. With the right approach, your SOP and cover letter can become powerful tools for achieving your academic and professional goals.

Additional Resources

Here are links to resources for further reading on crafting excellent Statements of Purpose:

• Purdue OWL’s Guide on Drafting Your Statement of Purpose : A comprehensive guide from Purdue University offering detailed advice on writing Statements of Purpose for graduate school applications. Access it here: Purdue OWL – Statements of Purpose: Drafting Your Statement .
• Northeastern University’s Guide on Writing a Statement of Purpose : This article from Northeastern University breaks down the SOP writing process into manageable steps, providing insights on how to impress admissions committees. You can find it here: Northeastern University – How to Write a Statement of Purpose for Graduate School .
• Scribbr’s Example and Guide for Statement of Purpose : Scribbr offers a detailed example of a successful Statement of Purpose for a Classical Archaeology program, highlighting key aspects to include in your SOP. Explore it here: Scribbr – How to Write a Statement of Purpose .

CV vs Cover Letter: Differences, Similarities & Which One to Use

What is a CV?

What is a cover letter, cv vs cover letter – what do they have in common, cv vs cover letter – what are the differences.

You are ready to go for your dream job, and you plan to nail it in no time.

But to do so, you need some really strong application documents, as the competition for all jobs is increasing by the minute.

To do so, you need to understand the difference between your CV and cover letter, and use them to the full extent.

At first glance, it may seem like they are the same document, as they both have the goal to present you as the best candidate for the job.

But that’s not actually true.

In this article, we are going to find out:

• What are the similarities between a CV and cover letter?
• What are the differences between a CV and cover letter?

To get a better understanding of both documents, and perfect your own, you should learn how to create a killer cover letter , and use our CV Builder to create an eye-catching CV .

But if you are ready to learn what are CV and cover letter, and what differentiates them, stick around.

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That question may be a little more complicated than you might think. What a CV is actually depends on what part of the world are you at.

In the US, a CV is a very detailed document that presents all your experience, skills, and educations, along with any other academic achievements. It is mainly used for academic or federal jobs, and it is usually 2-3 pages long.

On the other hand, in anywhere else in the world, a CV is a one-page document (or at most a two-pager, if you have lots of work experience in the field you are applying for ) that has the structure of the US resume.

Either way, your CV must absolutely include:

• Contact information
• Work experience

And you can also compliment it with sections like:

• Awards and honors
• Publications

You can also list any other sections that seem relevant and would increase your chances of getting the job.

No matter which kind of CV you are writing , its main purpose is to clearly present your qualifications to the hiring manager, and make you stand out in front of the crowd of candidates.

Usually, when you are sending your CV out, you would want to include some short paragraphs to complement it and make your desire for the job even stronger in the eyes of the hiring manager.

For that purpose, we have the cover letter, which is the second most important document in your application, after the CV.

What it should include is :

• Introduction
• A paragraph that underlines your experience and skills
• A paragraph that shows why you’re a great fit for the company and the role you are applying for
• A call to action
• Professional sign-off

To do this right, you need to make sure you have provided clear and concise answers for the following questions:

• What position are you applying for and why?
• What are your most impressive, relevant skills and experience?
• Why do these skills benefit your potential employer?

A CV and cover letter can be described as two sides of the same coin.

Your primary document is your CV that shows all your experience and skills, all in one place, while the cover letter proves all the essential parts of your CV, using compelling examples.

And even though they serve a different purpose in presenting you, they have one great similarity – together they show you in the best possible light in the eyes of the hiring manager.

Now that you understand what CVs and cover letters have in common, let’s dig a little deeper into their differences, as it is crucial to understand them to get the best results.

The main difference between a CV and a cover letter are:

• CV is an extensive document that outlines the applicant’s career – their experience, qualifications, skills, competences, achievements, etc. Meanwhile, a cover letter provides only a short description of the applicant, and compliments all the important parts of the CV, using examples
• CV is a detailed document that consists of great deal of information, while the cover letter is short and to the point
• CV usually uses sections and bullet lists for all its content, but a cover letter is usually categorized into sentences and paragraphs
• CV can often not be tailored for the job position you are applying for, while your cover letter should always be modified, as it is a much more personal document that describes your interest in particular job offer and company
• CV can be spread out into more than one page, but your cover letter should never exceed one page

We are all done, now you understand what differentiates CV and cover letter, and how to use each best in your advantage.

Let’s just recap their main purposes one last time:

• CV is an extensive document that shows all your experience, qualifications, skills, and any other relevant information for the job you are applying for
• A cover letter is a much more personal document that is used to introduce yourself to the hiring manager, prove all the important parts from your CV using compelling examples, and show your great interest in the job you are applying for

They work great together, so make sure you create the best possible team for your application documents.

CV Work Experience Section: Organizing, Tailoring, Examples To Use

How to Choose The Best Font For Your CV (Tips & Examples)

Personal Details on CV (Contact Info, Phone Number & More)

24 Best Curriculum Vitae (CV) Tips for 2024 [Tricks, Advice, Help]

Choose the Best Layout for Your CV in 2024 with Ready-to-Use Templates

How to Craft an Effective CV for a Part-Time Job

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• Cover Letters vs. Personal Statements

Cover Letters vs. Personal Statements Crystal Carter

Not sure how to distinguish cover letters from personal statements? We’re here to help! We’ll break down the parts of each piece of content, as well as what they’re used for. Cover letters and personal statements are both used in many different settings, and both of them serve different purposes. If you’re planning to apply to residency or fellowship, you will need a personal statement, where a cover letter is required when applying for jobs. In the event that you need assistance writing your personal statement, we have written an article about it. You can access that article here .

Cover Letter A cover letter serves the purpose of establishing your qualifications for a position for which you may have applied. Cover letters tend to be more formal and introductory. Your cover letter should be used to expand upon the experience listed on your Curriculum Vitae (CV). Most people make the mistake of writing their cover letter about how the company could help them advance their career, rather than writing about how the company would benefit from hiring them. Your cover letter should not only be about selling your skills to a company, but you should explain how your skills could benefit that company. It is important to tailor your cover letter to each position that you apply for. As easy as it is to go in and replace the company name and job title before submitting a job application, you should also take the time to change the skills and experiences you have included so that they fit the position you’re applying for. Keep in mind that while including your skills and experiences in your cover letter is beneficial, you should make sure that you include the information that best fits the description of each position. Below are some things you should remember when writing your cover letter:

• Highlight the right experiences
• Showcase your skills
• Don’t focus too much on your education
• Avoid apologizing for any missing experience
• Consider including testimonials from your colleagues and supervisors
• Don’t be too formal – an excessive amount of formality makes you seem robotic

Personal Statement If you’re applying for medical school, you will need a personal statement. Personal statements are less formal and more flexible than cover letters. When writing your personal statement, there is no such thing as a “perfect topic”, nor will you have an “aha moment”. You should focus on writing about the experiences that helped you decide on a specialty, and you could even discuss other specialties that you considered. It is also important that you use identifying information in your story to avoid the risk of writing a personal statement that someone else could’ve written. Your personal statement should make you stand out rather than blend in, and should have quality and depth, and be personal and unique to you.

Here are some important reminders for your personal statement:

• Introduce your personal statement with a unique observation or idea that you will further develop in subsequent paragraphs
• Demonstrate the qualities that make you distinct by choosing experiences that highlight your best characteristics
• Show instead of tell – use a story to talk about your qualities
• Explain ways that you intend to help patients, or reasons you want to help patients
• Maintain the focus of your personal statement on the main character – you!
• Explain your thought process, critical thinking, and decision-making abilities
• Use identifying information to write a personal statement that could have only been written by you

Now that you know the difference between cover letters and personal statements, you’re reading to prepare yourself for medical school! If you find that there’s something we missed or something you would just like to share, please reach out to us at [email protected] – we love to hear from you!

Crystal Carter,  Content Marketing Specialist You can stay connected with me on  LinkedIn  for all of the latest PracticeMatch articles and upcoming events.

References:

https://www.shemmassianconsulting.com/blog/medical-school-personal-statement-analysis https://linguaholic.com/linguablog/cover-letter-vs-personal-statement/  

Cover Letter vs Resume – What is the Difference?

A job-winning resume and cover letter can set you apart from other job candidates. However, it’s important to know that these two job documents are very different from one another. Learn the differences between the two to maximize your hireability.

At first, the answer to, “What’s the difference between a cover letter and a resume?” seems obvious. But once we get past the fact that a cover letter is clearly a letter – and a resume is not – most job seekers run out of ideas.

Is a cover letter just a resume, written like an essay?

Is it a personal statement about our feelings and beliefs?

Is it something I can skip entirely?

An applicant who doesn’t understand what a cover letter is, or how it differs from other job search materials, will struggle to write one successfully. And, since your cover letter will provide the first impression your prospective employer will have of your interests and abilities, you definitely want to get it right.

This article will explore how a cover letter differs from, and even enhances, other job search materials, such as resumes and CVs.

Equipped with this information, you will be on your way to making an excellent first impression, and landing the job interview you deserve.

To understand the difference between a cover letter and a resume, let’s look closely at what each document is designed to do, how it is created, and how it helps advance your job search.

Resumes vs. Cover Letters: What Do They Do?

What is a cover letter and what does it do.

Imagine that you are a hiring manager, sitting at a desk surrounded by stacks of resumes – impersonal, bullet-pointed documents listing the names of companies of which you may have never heard. Some may have more bullet points, some may have more color, but they all start to look the same.

Then, you pull a resume with a cover letter from the pile. It addresses you by name and outlines the personal journey of the candidate – their passion for the industry, their supporting experience, and the research they’ve done on your company.

Intrigued, you read their attached resume more carefully and, concluding that they are the type of go-getter your company needs, you add the candidate to the interview list, before returning to your stack of nearly identical resumes.

That story illustrates why a cover letter matters. More than just “a letter you include with your resume,” a cover letter lends depth and personality to your resume, by allowing you to sell your skills and enthusiasm, while making your resume stand out from the crowd.

To this end, a cover letter is a concise – often one page – introduction of who you are, your interest in the position, how your top skills and experiences have prepared you for the position, and a closing “call to action,” typically a politely-worded request for an interview.

What a Cover Letter Doesn’t Do:

A cover letter is not simply a retelling of your resume.

With that in mind, do not provide a long-winded overview of all the skills or positions listed on your resume, and refrain from repeating, “as you can see in my resume” before discussing your credentials.

Furthermore, if you have included any language pulled directly from your resume in your cover letter, such as a cut-and-paste of bullet points or of your objectives statement, remove it. Instead, think of what fresh clarity or perspective you could bring to that information to show your skills at their best.

Remember, even if you wrote your resume and cover letter days apart, your hiring manager will review them together, back-to-back. Any cutting and pasting you’ve done will make you look lazy or disinterested, not efficient.

Instead, think of your resume like an appetizer – it should make the hiring manager hungry to read your resume and to meet you in person – not stuff them full of repetition and redundancy.

With that said, let’s look at the main course of your job application, your resume.

What is a Resume and What Does it Do?:

A resume is a document of 1-2 pages that provides a summary of your professional experience, relevant skills, education, and accomplishments. This document rarely extends back more than 10 – 15 years in the past, and often lists jobs in reverse chronological order, with the most recent opportunities presented first.

Formatted for clarity and simplicity, often using headers and bullet points, a resume is designed to provide an easy-to-scan comparison between you and other candidates, as well as your qualifications and those outlined in the position.

The goal of a resume is to present as much information related to relevant professional experience as possible, with a particular focus on specific responsibilities, measurable achievements and transferable skills.

Both the nuances of writing a resume and CV are hard to master. If you’re feeling overwhelmed, consider seeking professional help from resume writing services

What a Resume Doesn’t Do:

A resume is not intended to tell your life story.

In fact, the word resume derives from a French word meaning “summary” – and that is exactly what it is.

Resumes are not the place for dense blocks of text, inspirational quotes, or discussions of role models. Furthermore, while soft skills, such as communication and dependability can be listed in specific sections, resumes don’t usually allow much room to explain context.

Instead, a resume presents a concise overview of all the measurable reasons why you are prepared to excel at the position, with a focus on current and recent experiences. With this in mind, resumes rarely allow for a sense of the “whole person,” thereby requiring candidates to find another means by which to share that information.

Resumes vs. Cover Letters: How Are They Formatted?

Format of a cover letter.

First and foremost, a cover letter is a business letter, and you will want to follow those formatting conventions as much as possible.

While there are a number of cover letter templates available online, or through Microsoft Word, at no cost, there are still some basic formatting guidelines that will help you on your way:

• Use one-inch margins on all sides of the document
• Left-align all contents
• Pick a standard business font, like Times New Roman or Calibri, in size 11 or 12
• Use single spacing overall, and double spaces between paragraphs
• Don’t indent your paragraphs
• If possible, include an inserted image of your actual signature in your closing, creating the visual impression of a signed document
• Save your cover letter as a PDF before submitting electronically. This preserves the layout, keeping a professional appearance regardless of the device on which the document is viewed

Taking these tips into consideration, it is still good to keep in mind that there is no “right” or “wrong” way to create a cover letter. The goal is simply to explore the story behind your resume through the vehicle of a professional document.

Format of a Resume

There are many different ways to format a resume, depending on the experience and skills you wish to highlight.

For example, a chronological resume presents a list of recently held job experiences in reverse chronological order.

While this format may be a great choice for candidates with relevant work history, candidates who are switching industries, or returning to work after a hiatus, may want to consider a functional resume, which emphasizes skills over positions held.

There is even a hybrid resume format that allows candidates to include the best parts of functional and chronological resumes – using both bullet-pointed skill lists and a chronological job listing.

With so many options, it can be challenging to provide guidelines specific to all formats. However, there are some pointers you should always consider when creating a professional resume, regardless of the specific template your choose:

• Use single spacing, with an added space before and after each section heading
• Left-align content, with the possible exception of your header section
• Choose a tasteful resume header format for your contact information. A little color can be nice, but unless you’re in graphic design, don’t get too creative
• Divide your resume into resume sections, including: Contact Information, Education, Work Experience, Skills, References, etc. But, remember, the order of the sections will depend on your overall goal for the document
• Use bullet points to list specific job accomplishments and professional skills
• Be consistent with your resume formatting
• Consider adding a second page. Contrary to previous assumptions, research suggests that hiring managers are more likely to select resumes that present two pages of experience, as opposed to just one.

These formatting tips should help you create a clean, well-organized document. But the most important part of a resume is the skills and experiences it showcases, so don’t become so focused on formatting that you forget to let your talents shine.

Difference in Cover Letter Tone vs. Resume Tone

As previously discussed, resumes and cover letters are different, but complimentary documents. When used together, they enhance each other, with the cover letter providing depth and character to the list of experiences provided by a resume.

Taking this into consideration, the tone of the documents is different as well.

Examples of Resume Tone – Objective

Resumes typically adopt an objective, matter-of-fact tone, citing data and measurable achievements whenever possible.

This is because a resume is intended to be easily scanned visually, allowing for quick comparison between two competing resumes, or between a resume and a job description. Simple, objective wording makes it easier for a hiring manager to establish your skillset, and as a result recommend you for an interview.

Some examples of the objective resume tone are as follows:

Increased sales in the home furnishings division by 110% in year one Managed team of 12 sales associates Developed training program for new sales managers Exceeded customer retention goal by 45% in year two

Notice that resumes language also omits the use of pronouns. For instance, instead of saying, “I sold medical equipment to large physician practices,” you would simply say, “Sold medical equipment to large physician practices.”

Examples of Cover Letter Tone – Subjective

The strength of your cover letter is found in how it allows you to tell the story of your career, highlight your strengths and showcase your personality. In conjunction with your resume, this provides a sense of the “whole person,” behind the application, and makes a hiring manager eager to meet you.

While resumes focus on bullet points, data and objective, language, cover letters allow you to write subjectively, and in the first person.

Examples of the subjective cover letter tone are as follows:

Having researched your company’s culture, I’m inspired by X Corporation’s commitment to diversity and inclusion A first-generation college graduate, I believe I could contribute a unique perspective to W Brand’s employee mentorship program I have followed your social media content for years, and the excitement and humor you bring to your marketing is impressive Since I rescued my first stray kitten at the age of 8, I knew I wanted to be a veterinarian. And it’s my dream to fulfill that calling at the Ohio State University College of Veterinary Science.

It is important to remember that, even though a cover letter can be subjective, and may even contain quotes or brief personal stories, you should avoid hyperbole, dramatic language, or flowery speech as much as possible.

Since a cover letter is still a professional document, exaggerative statements like “giving 110%” or “your company is the most exciting business in the world,” will seem silly and immature.

Example of a Cover Letter

Now that we’ve discussed what a cover letter is, and how it differs from a resume, let’s look at an example:

June 16, 2020/ Stephanie Williams Sales Coordinator Y Brands 847-846-4201 [email protected] / Jamal Martin Hiring Manager Walters Communications [email protected] Dear Mr. Martin, With over 11 years of experience in high-level sales, I’m excited to apply for the position of Sales Manager for Walters Communications. Since I first began my career in sales, I have been promoted six times, receiving increased responsibility, exceeding sales goals, and spearheading new customer outreach initiatives. This advancement has strengthened my sales skills and prepared me for a leadership role with a fast-paced, consumer driven company. In my current role as Sales Coordinator, I helped plan the launch of three new product lines, developing sales and marketing strategies to ensure their success. With the support of my team of five sales associates, we attracted over 50 new corporate clients to our portfolio, and exceeded all sales goals associated with these new lines. Sales is my passion and connecting clients with exciting new products brings me joy. It is my dream to immerse myself in a company culture that is results-oriented and prioritizes cutting edge sales techniques. I’ve researched the culture of Walters Communications, and I know it is a company in which I could learn and grow. While I’m grateful for my current position, I believe that my experience has equipped me to excel in an opportunity with greater challenges, such as the chance to serve as the Sales Manager for Walters Communications. And the commitment I would bring would advance your company mission. I’m confident that I possess the skills required to succeed in this new role, and to help take the Sales Department to new heights. I appreciate your time and consideration and look forward to discussing this opportunity with you at your convenience. Sincerely, Stephanie Williams The fictional cover letter above is effective because it helps communicate the candidate’s enthusiasm and experience, while providing a glimpse into her personality. She concisely demonstrates that she has conducted research into her prospective company, and links her experience with the needs of the position. If a cover letter is effective, the hiring manager’s next step will be to read the candidate’s resume to learn more.

Example of a Resume

Below is a sample resume for the fictional applicant from our previous example:

123 Adams Rd, Los Angeles, CA 90001

Home: (123) 456-7890 | Cell: (123) 456-7890

[email protected]

An MBA with over 11 years of experience in competitive sales environments, seeking the role of Sales Manager with Walters Communications with the goal of exceeding sales goals, and spearheading company initiatives.

• Account Management
• Written and Verbal Communication
• Team Leadership
• Strategic Planning
• Client Retention
• Recipient of the 2018 and 2019 Y Brands Top Sales Award
• Launched three new product lines
• Led a team of associates
• Exceeded 2018 sales goal by 25%
• Exceeded 2019 sales goal by 35%
• Screened job applicants during the early stages of the hiring process
• Answered, screened, and directed incoming phone calls while providing basic information as needed
• Managed Corporate Sales Accounts $10,000 and above
• Increased Client Portfolio by 15% in year three
• Increased Client Portfolio by 30% in year four
• Exceeded Customer Retention Goals by an average of 10% annually
• Cold Called 35-45 Businesses Daily
• Highest Call to Sale Conversion Rate for Three Consecutive Years
• Organized XYZ Media’s 1st Client Recognition Day

Since resumes are usually data-driven, this document provides significant information about the candidate that wouldn’t necessary be included in a cover letter. While the cover letter highlights her enthusiasm and passion, her resume shows a measurable track record of high performance.

When the documents are reviewed together, it becomes clear that the candidate has both the drive, and the personality, required to succeed.

The Curriculum Vitae

Before we conclude with a summary of the differences between cover letters and resumes, there is one question left to address: “How does a curriculum vitae fit into the discussion?”

A curriculum vitae, also known as a CV, is a job application document that is often confused with a resume – though key differences exist.

While most resumes are position based, outlining the roles and skills related to the desired position, a curriculum vitae focuses more on education, research / publications, teaching experience, awards, professional affiliations, public presentations, conference attendance and credentials.

Given their concentration on educational attainment and scholarship, curriculum vitae often serve as a substitute for traditional resumes for those pursuing academic careers or medical careers.

Furthermore, considering the amount of information they convey, it is common for a CV to be significantly longer than a resume

With this in mind, employers in fields that frequently use CVs may request that a CV summary be included, or even sent in place of the full CV, for the initial round of consideration. This summary rarely exceeds two pages in length, and provides an overview of the major achievements outlines in the longer curriculum vitae.

It is important to note, however, that while a CV is a much longer document than a standard resume, this does not mean that a candidate should forgo the inclusion of a cover letter. Ultimately, just like a resume, a curriculum vitae is still a list of relevant qualifications. Though its focus may be different, it does not provide the “big picture” context that can be provided by an effective cover letter.

Conclusion: Cover Letter vs. Resume. What’s the Difference?

Cover letters and resumes, though very different, serve the same goal – to make the candidate stand out from a crowd. That said, they both accomplish this objective by drawing upon unique perspectives.

A resume is a summary of the work experience, education and skills that prepare a candidate to succeed in a position. It should be easy to read, and organized using a format that prioritizes the best the candidate has to offer.

The advantage of a resume is that, even with a glance, it can leave no question about a candidate’s experience and qualifications.

The disadvantage of a resume is that it doesn’t convey the humanity behind the information. No amount of bullet points can help a hiring manager understand why a candidate is determined to succeed, inspired by their industry or interested in the company. By itself, a resume can be dry, or even boring.

A cover letter can provide an applicant with a chance to tell their story – the background, humor, motivation, and journey that make them unique.

When paired effectively, these documents provide a big picture view into an applicant’s life, allowing a hiring manager to truly see them in the role.

At the end of the day, a hiring manager isn’t hiring a list of achievements, they are hiring you, and all of what you bring to the position.

Using a resume and cover letter together, you can showcase the full range of your abilities, and let your talent shine from all possible angles.

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